About
Hi! I'm Kiera, an Economics & Cognitive Science student at UCLA. With a background in psychological research and graphic design, I'm passionate about applying creativity to modern problem-solving. At UCLA, I work in the Design Media & Arts Counterforce Lab and Anderson School of Management. I am currently pursuing a career in brand strategy and product marketing management.
Beyond my professional interests, I explore visual expression through fashion, food styling, and photography. Connect with me at kierawang@g.ucla.edu!
Experience & Education
EDUCATION
Expected Jun 2028
B.A. Economics & B.S. Cognitive Science
University of California, Los Angeles · Los Angeles, CA
- Dean's List 2026; College Honors Scholar; Sustainability LA Grand Challenge Undergraduate Research Scholar
- Relevant Coursework: Microeconomic Theory, Statistics and Research Methods in Psychology, Social Psychology
- Activities: Delta Sigma Pi Business Fraternity, Psi Chi International Honor Society in Psychology, Cultural Affairs Commission, The Daily Bruin
EXPERIENCE
Jul 2026 – Sept 2026
Technology & Transformation Consulting Intern
Deloitte · Taipei, Taiwan
- Converted Chinese source materials into a structured English client deck for Taipei Fubon Bank's data governance project, covering data silos and implementation of naming standards, data lineage, and metadata management.
- Benchmarked a Taiwanese chemical manufacturer's ESG metrics against global sustainability standards and synthesized gaps into a final deck used for the client meeting.
- Screened creative-industry funding applications for the Taiwan Creative Content Agency initiative, supporting Deloitte-led workshops on integrating ESG into cultural industries, and coordinated venue and sponsor logistics for the event.
Jan 2026 – Present
Executive MBA Program, Career Strategy & Development Assistant
UCLA Anderson School of Management · Los Angeles, CA
- Plan and execute EMBA workshops and events, including facility setup, presentation materials, and on-site support.
- Create weekly communications and newsletters, promotional videos, and student web resources to enhance engagement.
Sept 2025 – Present
Program Assistant
Light & Salt Consulting · Remote
- Support leadership and productivity workshops for global clients (Unilever) by translating client goals into tailored instructional materials.
- Synthesize stakeholder feedback to align content with diverse organizational objectives.
Jun 2025 – Sept 2025
Marketing Intern
PepsiCo · Shanghai, China
- Tracked annual marketing expenses and analyzed sales, production, and inventory data in Excel to produce structured reports, improving visibility into budget and channel performance.
- Conducted vendor research and logistics for offline product activations and a large-scale collaboration festival, including on-site product sampling, taste testing, and structured feedback collection to inform future launches.
- Coordinated with PR agencies to support social promotion campaigns, generating 100K+ engagements across Weibo and Rednote.
- Contributed to packaging and in-store display design, improving visual coherence and appeal across retail channels.
July 2024 – Aug 2024
Market Research Intern
Human8 · Taipei, Taiwan
- Designed questionnaires and analyzed data from multi-wave studies to understand consumer behavior and preferences.
- Identified digital trends across global and Chinese platforms, generating insights to shape client market entry strategies.
- Developed research-backed proposals and strategic recommendations for clients (Estée Lauder, Venchi).
Skills
Skills
English & Chinese (Native)
Spanish (Conversational)
Cross-cultural communication
Stakeholder alignment
AI & Data
Generative AI for research synthesis and content strategy
Survey design
ANOVA
Basic C++ & Java
Business & Strategy
Consumer insight generation
Trend analysis
Strategic planning
Cross-functional coordination
Creative & Digital Tools
Adobe Photoshop
Premiere Pro
Capcut
Canva
Procreate